SEO Basics – Understanding Your Audience(s)
There are a lot of things that you can do to improve your website’s search engine optimization although one of the first SEO Basics you need to focus on is understanding your audience or audiences. Until you understand what they are looking for and what they will respond to your search engine optimization efforts will likely be wasted. Remember – search engine optimization is about more than just driving visitors to your website – it’s about driving the RIGHT visitors to your website. You want your SEO efforts to encourage your target audience to come to your website, be amazed and connect with you!
In this video, Jonathan Mast – Founder & Chief Internet Strategist at Valorous Circle LLC, shares the importance of understanding your target audience(s) and tuning your website to convert those qualified visitors into customers!